Renault 5 design insight

The Renault 5 Prototype, unveiled in January, makes a clear reference to the original Renault 5 – a cult car from the 1970s – with its iconic shape and striking details. Part of this new design includes a modern interpretation of the original car’s recognisable winking headlights.

In the first of this video series, Nicolas Jardin, the prototype’s exterior designer, speaks about how he reinterpreted the famous look of the original Renault 5 in a modern way.

A key part of the original Renault 5’s cult status was its playful character and design. As early as 1972 – the year it was launched – Renault personified its look in ‘Les aventures de Supercar’, the famous advertising cartoon, while also appearing on the roads during the ‘Take the wheel’ operation that was in place at the same time. The Renault 5’s most recognisable feature was the set of eyes in the headlights as it drove around ‘meeting’ the French people. It’s a familiar look that Nicolas Jardin aimed to reproduce on the Renault 5 Prototype, while making it more modern and bringing it into the present.

INSTAGRAM FEED